ICRS Pulse of the Industry Video

Auto Rental News video

Summary: Straight from the expo hall at the 2022 International Car Rental Show, ARN Editor Chris Brown caught up with car rental operators to find out the current challenges in the market, creative solutions, and outlook for the future.

Project: In a market with challenges like none ever seen before, this video showcases car rental operators speaking about the issues they are working through against the backdrop of the biggest-ever industry conference. Auto Rental News’ first ever video report, I shot all video b-roll on my cell phone and conducted each “interview,” piecing together the final script and direction, working with ARN’s executive editor and video production staff.

Published: May 23, 2022

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